Heh... the creator of the memetically charged VW animation is none other than Michael Smith, whom I last knew as the person who drew the comic strip that replaced the long-running Lunch in the Maine Campus 10 years ago. (My own comic replaced his after a year, and it in turn was replaced by the infamous Mr. Gnu.) He's apparently grown to become quite a sophisticated 3D animator, which I didn't think he was at all into, back in the day. Neat.