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May. 19th, 2006 03:00 am![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
Spent most of Thursday writing the full business plan's outline. Unlike my last attempt, this one actually looks like a plan, and part of what took so long was on-the-fly research to put some real numbers into it. Googling up this info is a lot easier now than it was last year, since casual gaming has emerged more fully as a market unto its own and a lot more people are writing about it.
Not that anyone really agrees on how large the casual game market is, since the definition of what's inside and what's outside is a little mushy, and there's a significant amount of relevant commerce that is hard to track and, I suspect, often just fudged by the experts. But the different sources all generally agree on its current rate of growth, which is approximately "holy crap", and that's what investors tend to care more about.
For the more descriptive parts of the plan, I bet I can cannibalize much of last year's draft. I'll have to revisit the
aspartaimee-edited version.
Officially bedazzled that we're getting into the last third of May, here. There is no question that we're gaining altitude, but it's not happening so quickly that I'm not continually worried about it. We've got a mountain to clear before summer is over.
I've largely withdrawn from programming in order to spend all my time promoting Volity and Gamut and hunting for funding. Well and good, but this leaves us with only one full-time programmer, while we have enough work for two or three. My attitude towards funding has lately shifted from "it's an abstract prerequisite to striking out into a real office and going commercial" to "it's money that I want to use for hiring people right now."
Not that anyone really agrees on how large the casual game market is, since the definition of what's inside and what's outside is a little mushy, and there's a significant amount of relevant commerce that is hard to track and, I suspect, often just fudged by the experts. But the different sources all generally agree on its current rate of growth, which is approximately "holy crap", and that's what investors tend to care more about.
For the more descriptive parts of the plan, I bet I can cannibalize much of last year's draft. I'll have to revisit the
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Officially bedazzled that we're getting into the last third of May, here. There is no question that we're gaining altitude, but it's not happening so quickly that I'm not continually worried about it. We've got a mountain to clear before summer is over.
I've largely withdrawn from programming in order to spend all my time promoting Volity and Gamut and hunting for funding. Well and good, but this leaves us with only one full-time programmer, while we have enough work for two or three. My attitude towards funding has lately shifted from "it's an abstract prerequisite to striking out into a real office and going commercial" to "it's money that I want to use for hiring people right now."
no subject
Date: 2006-05-19 11:51 am (UTC)no subject
Date: 2006-05-19 05:22 pm (UTC)